Equishop 2025 – development, safety and new standards in equestrianism

For Equishop, 2025 is a time of consistent decisions and visible results. Relocating our headquarters, expanding our safety equipment offerings, participating in major equestrian events, and deepening our relationships with riders and customers all create a cohesive brand narrative that places rider safety at the heart of its strategy. We invite you to learn more about our most important activities of the past year!

New headquarters and new quality of offline service

In March 2025, the Equishop stationary salon concluded its ten-year run at Aleja Korfantego 105 in Katowice and opened a new space in Ruda Śląska, at Oświęcimska Street 9. The new location is a modern, spacious space filled with professional equipment, designed with customer comfort and effective advice in mind. Convenient access makes visits easy for both local and visiting riders.

What does our client gain?

• the ability to try on and compare equipment on site;
• immediate access to selected models "out of the box";
• consultations with a team that combines expert knowledge with equestrian practice.

A safety-focused product range strategy

The year 2025 marks the moment when Equishop clearly defined its development direction: rider safety as the cornerstone of our offerings. In practice, this primarily means intensive expansion of our helmet, vest, and safety stirrup segments, as well as a selective selection of brands that combine innovation with certified protection.

New and expanded brands that have appeared in our offer:

• FreeJump — innovative helmets available in Poland only at Equishop ;
• HELMET - world standards for head protection;
• Zandona - protective solutions and vests;

• Samshield – extensive exhibition and unique helmet configurations and Technical Wear clothing ;
• Tech Stirrups - Safety Stirrups;
• KEP ITALIA — expanded offer with dozens of personalized models, available immediately.

Riding helmets available immediately at Equishop

We would like to emphasize that the availability of FreeJump only at Equishop is part of a strategy providing customers with access to unique solutions and expert support.

New headquarters opening and community events

The relocation of our store was celebrated with a series of events, culminating in the official opening, which was attended by approximately 300 customers. It was an evening focused on building relationships through competitions, shared celebrations and toasts, as well as a meeting with industry partners. Andrea Rassia , President of the Management Board of Prestige Italia , was the special guest at the event. We wanted to highlight Equishop's long-standing partnership with Prestige and the fact that we are the official and sole Prestige dealer in Poland .

Attendance at Cavaliada and promote safety

The Equishop brand also actively participated in the season's most important events, such as Cavaliada Warsaw and Cavaliada Poznań . Our stand served not only to showcase new products but also to educate – we prepared demonstrations of the latest helmets, presentations of safety stirrups, and demonstrations of how riding vests work. Through these activities, we aimed to increase customer awareness and support informed equipment choices among the general public.

Sports partnerships and athlete support

We're proud to celebrate how the Equishop brand deepened its involvement in local and national sports initiatives in 2025. Our collaborations included:

• partnership with KJK Szary Michałowice and sponsorship of prizes in the Ladies category during the Southern Poland Championships;
• partnership with the Equika Stable and support for the Silesia Dressage Cup and Silesia Jumping Cup cycles.

At the same time, we started cooperation with leading players, including:

Olga Safronova (dressage) — Prestige Brillante saddle

Wojciech Wojcianiec — Prestige X‑Perience saddle.

For us and our clients, this is proof that Equishop solutions are gaining trust at the highest level of sport and are tested in real conditions.

Communication and education beyond the salon

Equishop reached a wider audience thanks to its appearances on the program Na Końcu Świata (broadcast on TVP3 Katowice and on TVP platforms). Two episodes dedicated to safe riding and informed equipment choices can be viewed here:

• Episode 1 – testing horse riding helmets and the operation of an explosive vest;
• Episode 2 – interesting facts about horse riding and nuances affecting the rider’s safety.

These types of media activities complement our presence at various media events, but above all, they build trust in the brand through reliable education.

Customers, Community and Numbers

It's worth mentioning that in 2025, Equishop served several thousand customers—both loyal, long-time customers and new ones attracted by the new location and expanded offerings. We thank you for your trust and emphasize that the store's development is primarily a response to the real needs of the equestrian community: safety, advice, and access to proven solutions.

For Equishop, 2025 is a confirmation of our chosen path: consistent development, investment in safety, and building relationships with customers and partners. We thank everyone who has been and continues to be a part of this story—customers, athletes, partners, and the team. We have further challenges and plans for 2026— it will be strong .

We cordially invite you to visit our stationary showroom:

Equishop – ul. Oświęcimska 9, Ruda Śląska

You can enjoy fittings, consultations with the team, and even purchase models available immediately. Follow us to stay up to date on our upcoming initiatives and events.

Fasten your seatbelts - here we come!