The Grand Opening of Equishop in Ruda Śląska – a celebration of horse riding that will be long remembered!

July 11, 2025, will be a day long remembered in the history of Equishop. On that day, the official Grand Opening of our equestrian store took place in its new location in Ruda Śląska . Although the new space had already been open for some time, we wanted to celebrate this important moment with our clients, partners, and guests – and we did it with a flourish!

Red carpet, champagne and the atmosphere of a unique event

From the moment we entered, guests were greeted with a unique setting – a red carpet , a glass of champagne, and a friendly atmosphere created by the entire Equishop team. We wanted every visitor to feel special that day – as befits a true Premium Event.

Horse riding is a passion, lifestyle, and elegance , and our new location is a place created precisely to combine functionality and technology with modern design and the highest quality.

Unique zones for horse riding enthusiasts

During the event, visitors had the opportunity to see the modern arrangement of the Equishop store space , including several clearly separated and fully refined zones:

DeNiro Boots Zone

The DeNiro Boots zone , where we showcased the possibilities of customizing boots and tailoring, generated enormous interest. The Italian brand DeNiro is an icon of style and functionality – many customers had the opportunity to speak with experts and benefit from professional advice. The classic Tricolore by DeNiro collection also garnered considerable attention.

Prestige Italia Zone – perfect saddle fit for your horse

The Prestige Italia area, well-known to Equishop customers, has been given a new look. We've introduced a presentation of innovative saddles with the modern AS-X saddle tree , which offer even greater comfort for horse and rider. Our experts explained the saddle-fitting process, presenting on-site examples of solutions and a wide selection of accessories from this Italian brand, our long-time partner.

Safety is key – helmets and vests

Horse riding is a beautiful sport, but like any equestrian discipline, it requires appropriate protection. That's why we created a special safety zone where you could see and try on products from Freejump , Samshield , and KEP Italia – including Freejump Airbag explosive vests and modern helmets that combine technology with aesthetics.

A new product that generated a lot of interest was the launch of the Freejump Airbag Crystal – a riding vest with Swarovski crystals , combining the highest level of protection with an elegant finish. The Zandona brand also presented its flagship products – protectors and innovative stirrups that combine safety, comfort, and style.

New! Dog Zone

The day also saw the launch of a brand new dog zone , showcasing accessories, toys, and treats dedicated to our four-legged friends. Dogs are inseparable companions in stable life, so now at Equishop we've also catered to their needs. This zone was extremely popular, especially among guests attending the event with their pets.

Shows, competitions and a barbecue with a chef

There was no shortage of excitement! Visitors could enjoy contests with attractive prizes , sponsored by our partners:

• DeNiro Boots – premium line of riding boots

• KEP Italia – a modern riding helmet

• Prestige Italia – elegant stirrup leathers

• TechStirrups and Zandona – innovative stirrups

The competition participants demonstrated creativity and commitment , and emotions accompanied them until the final moments of the announcement of the results.

Another unique attraction was the Potęga Skoku (Power of the Jump) , organized under the patronage of the Hobby Horse Cup by Filip Lewicki. For younger horseback riding enthusiasts, it was a great opportunity to experience the atmosphere of competition and healthy competition.

And since there's a party, there's also refreshments! That day, we were visited by Adam Borowicz, Gerlach brand ambassador , who prepared a delicious barbecue for all the guests. Succulent meats, aromatic sides, and excellent spices – all served with a smile and passion. Sharing food, conversation, and a picnic atmosphere perfectly complemented the entire day.

Special guests and partners

We were delighted to have well-known and respected figures from the world of equestrianism in attendance. Among those who visited were Jagoda Dąbrowska and Żaneta Skowrońska-Kozubik – competitors who inspire others to strive for more every day.

The presence of our long-time partners and manufacturers was also of great value to us – thanks to them, we were able to present our full range of products and demonstrate a professional approach to horse riding. Among the companies represented on-site were:
Prestige Italia, Gerlach, KEP Italia, DeNiro Boots, CanAgri, Zandona, TechStirrups, Kingsland , Freejump, Effol, Samshield, Pikeur, Eskadron, Roeckl – brands that have been supporting the development of equestrianism in Poland and around the world for years.

New location – more than just a store

Equishop's new headquarters in Ruda Śląska is more than just a retail outlet. It's a place for meetings, consultations, equipment testing, and the exchange of experiences. We've ensured the comfort of both customers and horses – the space is modern, comfortable, and tailored to the needs of today's riders.

Thank you for being with us!

The Grand Opening was a unique event – ​​full of joy, inspiration and a true passion for horse riding.
Thank you for every visit, every kind word, and for coming in such large numbers! We're thrilled to have been able to celebrate this day with you, and we hope to see you again among the store shelves.

We invite you to the next events today – follow our social media and subscribe to the newsletter so you don't miss any opportunity.

See you at Equishop – a place where horse riding brings people together!